Promotion planning

Promotion planning enables you to use your PIM and DAM content when planning long-term and short-term promotions with specific details such as structure, texts, promotion prices, page elements etc.

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Flawless campaign & promotion plans every time

Create briefs and estimates, share your promotion planning with external stakeholders and automate project creation after briefs and estimates have been approved.

Deliver your campaign strategy

Decide on the number of activities throughout the year including length and frequency, decide the themes according to events and seasons, and view your planned activities in timelines sorted by activity or supplier.

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Ensure you promote the right products

Make the right decisions when planning your promotions and get everything right from pricing and discounts to stock requirements, distribution costs, and competitor activity. Evaluate performance of past campaigns and set expectations for the performance of future campaigns.

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Finalize your promotions

Finalize promotions and ensure you have every detail in order before sending it to production. Manage everything from deciding what products to add at what prices to event based content specific to each campaign (like coupons or competitions).

Promotion planning is a part of the following solutions:

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Promotion Management

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3 reasons you need to centralize your promotion planning

1. Improved data quality

Centralize and standardize your promotion management platform to ensure your internal teams have the most up-to-date data. Which leads to a reduction in errors and inconsistencies and helps improve customer satisfaction.

2. Better customer experiences

Improve buyer confidence and satisfaction through accurate data and complete product information across all sales channels.

3. Faster marketing processes

We help reduce your time-to-market by giving you a way to systematically control your promotion planning which allows you to optimize campaign performance and focus on the details.

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Check out our plans to find out which is right for you, and how you can customize it to perfection.

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