Increase your profit margin with our Private Label Management solution

Private labels make up more than a quarter of all supermarket sales in Europe, but developing and maintaining a private label is not cheap. And that’s where Encodify comes in. With our private label management solution you can smooth out your workflows and make sure your profit margin soars.

Five stars were given to the product by the user
“We have gone from an average of three proofing rounds to an average of 1.47"
Product & Marketing Coordinator
Retail
encodify private label management graphic
Encodify is used by
Bygma logoCoop logoNetto logoDavidsen logoAgro Secvilla logocurious logo
Jellyfish logoNilfisk logoFlügger logoFleggaard logojem&fix logo

Get your private label product on the shelves faster

Our private label management solution lets you streamline workflows and allows stakeholders to work on the same projects in real time, eliminating the need to send emails back and forth which significantly reduces the time spent on proofing and quality control.

This optimized workflow reduces the time you spend planning and strategizing and increases the time your product spends on the shelves.
  • Manage all your brand assets in one content hub
  • Ensure all product content is up-to-date and easily accessible
  • Connect all stakeholders through the platform for easy and fast collaboration.
Encodify Product Information Management feature view

What you get with the Encodify Private Label Management solution

Get a complete overview of tasks and data

Workspaces are personal dashboards that help make complex data more accessible and understandable. Each workspace can also contain things like calendar information and buttons to quickly create campaigns or assign tasks.

Easily customize your workspace with drag and drop widgets, portal cards, charts, views and much more
Filter the results you see to make sure that the information in the dashboard is relevant to you
View key performance metrics and assess risks
Quickly share dashboards with your team to ensure complete alignment.

All your digital assets in one place

Organize, manage, find and share your digital content from a centralized application that is quick to deploy and simple to use.

Easily access your entire digital content library, to find images, photos, creative files, videos, audio, presentations, and documents

Safeguard your stored assets with role-based access restrictions

Automatically add watermarks to further secure your assets

Generate automated metadata tags

Easily share assets by generating public URLs or sending downloadable links.

Enriched product information feature view

Get a 360° view of projects and tasks

Manage the full lifecycle of complex projects to ensure everything is delivered on time—every time.

Visualize your projects against key dates and plan each deliverable based on priority

Automate the assignment of production locations or teams based on business processes

Keep internal and external stakeholders informed of progress including if work is being completed in accordance to the plan.

Encodify project & task management feature view

Proofing your content has never been easier

Team members, agency employees, partners, and other stakeholders can add comments, suggestions and edits to single designs, catalogues or even videos directly from the platform.

Streamline asset access with Digital Asset Management (DAM)

Accelerate reviews with easy proofing and approvals

Integrate your DAM with Adobe Creative Cloud

Streamline incoming requests.

Encodify online proofing feature view

How it works

The Encodify marketing platform lets you manage everything from digital assets and product information to projects, tasks, proofing, and even creative automation. Pick a solution and customize to fit your needs.
See plans

Pick a solution

We offer three pre-configured solutions to use as a starting point. Pick the solution that fits your needs and customize it to accelerate your efficiency and empower your collaboration.

Find out what's missing

Together we will perform a gap-fit analysis to find out what is missing from the standardized solution, so you can get a platform the caters to your needs.

Customize to fit your needs

After you have picked a solution and found out what you need extra we’ll help you set it up and customize any bits and pieces to fit your workflow.

background image yellow wave

The benefits of Encodify Private Label Management

A unified approach

Manage the entire process from concept to final product in store in one unified solution. Our solution offers one central place to manage all product, project, and packaging-related specifications.
encodify private label management feature view of a cereal box being designed

Partner collaboration

Both internal and external stakeholders can collaborate on the platform, ensuring high-quality product data and materials are delivered at the right time and place.

Precision and Compliance

Ensure all product content is up to date, with easy access, and ready to use for any production purpose, e.g. update of packaging and labels, while  ensuring local compliance and regulations are met.

Loved by marketing & category teams alike

Five stars were given to the product by the user

“We have gone from an average of three proofing rounds to an average of 1.47”

Product & Marketing Coordinator

category manager checking ipad
Four stars given to the product by the user

“We are now closer to market before choosing the products for the campaign. We have a much smoother process and the possibilities that Encodify gives us makes us more agile both internally and in regards to the other stakeholders.”

Campaign Manager

woman working in marketing
man working on a marketing projectFive stars were given to the product by the user

"The system allows a better quality. The output is better. Mistakes are discovered in time, and they almost never reach the final output. Workflows are so slick and streamlined."

Marketing Manager

Ready to connect 
your marketing workflows
with Encodify?

Check out the plans

Check out our plans to find out which is right for you, and how you can customize it to perfection.

Learn more

Contact sales

Book a free demo and we'll show you how the 
Encodify platform will help connect your marketing efforts.

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