Digital Asset Management software

With Digital Asset Management for Encodify you can organize, manage, find, and share digital content from a centralized DAM system that is quick to set up and simple to use. Whether you are looking for a digital asset management system to manage images, videos, audio or text this is the system for you.

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See why our digital asset management software is used by companies all over the world

If you need a better way to manage digital assets, Digital Asset Management for Encodify might be exactly what you need. On top of being a world class DAM software, that lets you manage your assets in an online digital asset management platform, Encodify also has capabilities to handle everything from project management to asset reviews and creative automation, giving you one centralized platform to cover your content management needs.

View of a digital asset management solution

Store, organize, and manage your content

Encodify lets you access your entire digital content library, from graphics to photos, vector files, videos, audio, presentations, and documents in one centralized digital asset management platform. Upload files, define properties and dynamic metadata schemas to sort your content, and use quick search and filters to find the exact file you are looking for.

View of a digital asset management solution

Secure the content in your DAM

Role based access restrictions lets you safeguard stored assets even if you have multiple teams or clients adding to the platform. You can set it up so creatives can upload content without other teams being able to access it before they need to, or automate watermarking to further secure your brand and protect your assets.

online proofing view

XMP metadata and automated metadata tags

The Encodify digital asset management system lets you read and write XMP metadata and generate automated metadata tags to help enrich your asset data.

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Share content internally or externally

Whether it’s for collaboration purposes or reviews, the Encodify DAM software lets you share content with people both inside and outside of your organization. Users can generate public URLs or send downloadable file-links if someone needs access to files without authentication, they can send emails containing the files as attachments, or they can send files attached to direct messages to other Encodify users.

Digital Asset Management is a a part of the following solutions:

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Work Management

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Private Label Management

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Promotion Management

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3 reasons you need a digital asset management system

1. It centralizes file storage

While the primary benefit of most digital asset management solutions are that they give you a central place where your files are stored, there’s more to picking the best digital asset management software than simple file storage. Features like easy sharing, tagging and even proofing capabilities allows for much better collaboration with both internal teams and external stakeholders.

2. It promotes content recycling and reduces spend

By storing your content in a centralized software with digital asset management tools you can easily create greater awareness of content across markets avoiding the cost of creating similar campaign assets multiple times because teams in one market is unaware that what they need already exists.

3. It connects your content with your workflows

Upgrading from simple file storage to fully operational digital asset management systems turns your asset libraries from asset repositories to efficiency-enhancing tools. They help connect file storage with business processes, especially when you add in workflow automation.

Frequently asked questions

Got questions about digital asset management? We've collected answers to some of the frequently asked questions about DAM systems right here.
What is a digital asset management platform?

Digital asset management solutions and platforms are pieces of software that gives you a way to both store, organize and manage your digital assets. The assets stored can include everything from creative assets and texts to contracts and documentation.

Is Google Drive a DAM?

Systems like Google Drive and Dropbox are essentially very basic digital asset management platforms, and they do work for managing digital assets in a smaller scope. However, most organizations tend to upgrade to a dedicated DAM solution as the number of files they need to store increases.

What is the difference between PIM and DAM?

DAM is the acronym for “Digital Asset Management” and PIM is the acronym for “Product Information Management” and while the two are closely related, they aren’t the same thing. PIM software is used to maintain accurate and consistent product information between different teams, channels and stages in the production and marketing process. A DAM software is used to manage digital assets and maintain brand consistency.

The Encodify platform lets you link your product data directly to digital assets such as packshots, safety sheets, energy labels, and brand logos. The connection between PIM and DAM helps speed up your processes and prevent errors.

How do we choose the best digital asset management software?

The best DAM platform will always be the one that fits your company the best. For smaller teams with simple digital asset management needs the best DAM might very well be Google Drive or Dropbox.

However, for organizations with more complex asset management needs, the best digital asset management platform is likely going to be a system like Encodify, which allows you to add metadata to your assets for easy search and control access to assets based on user roles.

What does a digital asset management system cost?

The cost of digital asset management systems vary widely depending on how much storage is needed and how complex the included features are. The cheapest DAM solutions cost somewhere in the vicinity of $3,000 and the most expensive can cost upwards of $500,000.

The pricing is typically based on number of users and storage space, however, all DAM providers price their solutions differently.

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