Creative Management Platform
Encodify Creative Management Platform automatically generates signage and shelf tags for planned promotions. Simplify and improve your retail communications, both printed and digital. Save time while improving work quality. Now.
Take control over your brand
Export your templates directly from InDesign and convert them into editable templates linked directly into Encodify. These purposely built templates can ensure brand alignment while allowing anyone to print or download content anytime from the browser without any plugins.
Simplify content creation
Create assets that align with your brand worldwide or locally, never again an asset that differs from the original. Ensure that every asset is as it should be. Lock fields to make sure that the legal copy keeps consistent. Encodify makes sure you have a reliable asset library.
One asset - a million use cases
Managing a global brand necessitates dealing with translation, and creating an asset in 20+ languages is a logistical nightmare —Use Encodify Connector for Adobe Creative Cloud. Utilise assets stored in your DAM/PIM solution while creating your templates. You can even handle minor details, freeing up time previously spent on routine tasks.
Template-based consistency
Streamline asset production for campaigns' multi-channel publishing. Our system ensures that only approved resources are viable for staff, agencies, and freelancers to work on and modify. Even local stores can print what they need in-house. All thanks to the customs rules and constraints set within The Encodify AdBuilder.
Boost efficiency and minimise bottlenecks
The system allows financial savings because it is easy and fast to find a previously generated ad, adapt it and insert it without starting from scratch. It ensures that content produced by Encodify AdBuilder is consistent and print-ready, including maintaining dpi.
Fast track time to market
Because materials are only uploaded once, significant time savings are achieved. This means that they are easily accessible to everyone. There is no need to duplicate the uploads. Because the system ensures that users follow agreed-upon procedures, material production and communication are streamlined.
What is Creative Management Platform?
Creative Management Platform (CMP) is a cloud-based software application that enables marketing teams to design, automate, distribute, manage, and track digital advertising performance. A CMP is a collection of advertising products and technologies rolled into a single, simple-to-use platform. It offers a central repository for storing and sharing creative files, as well as tools for collaboration, project management, and version control.
How does a Creative Management Platform work?
Typically, CMPs provide a web-based interface that can be accessed by authorised users anywhere. Once logged in, users can upload and download files, view project timelines and statuses, leave comments and feedback, and more.
Who needs a Creative Management Platform?
Organisations that rely heavily on creative content (such as advertising agencies, design firms, and marketing departments) can benefit from using a CMP. A CMP can help streamline workflows, reduce the risk of lost or misplaced files, and improve communication and collaboration among team members.
What are the features of a Creative Management Platform?
Some typical features of a CMP include:
- Asset management: Upload, store, and share creative files in a central repository.
- Project management: View project timelines, statuses, and assigned tasks.
- Version control: Track changes and versions of creative files.
- Comments and feedback: Leave comments and feedback on creative projects.
- User management: Control who has access to the CMP and what actions they can take.
Experience the power of Encodify
Book a demonstration of our product today
See how we can support you in overcoming your challenges. We'll show you what we do for existing clients and give you a visual demonstration of the core platform features.
